Quanta reveals new brand identity and website
Quanta was founded in 1992 where the focus was predominantly on banking, finance and mobile telecoms. We have come a long way since then, now focussing in the Life Sciences, Renewable energy and ICT sectors with clients in over 25 countries. The future is looking extremely bright for Quanta, with 74 members of staff (and counting), a turnover of £62m and proud winners of 12 awards in the last 3 years, meaning it was the perfect timing for a brand and website revamp.
Back in 2016 we made the decision to give Quanta a refresh and launched the new brand and website. We created the motif (seen below) which showcases our one team ethos and vision to work together to provide excellence for our clients and candidates.
At the end of 2018, we made the decision that the previous rebrand had quickly become dated and didn’t truly reflect our personality and who we are as a company. It was then decided that it was time for a total rebrand and new website.
We decided to brighten the colour palette and modernise the colours to reduce the traditional feel in order to align with the new typography. Removing the gold from our colour palette was a key decision for us.
Although the logo has remained the same, we have redesigned the motif. With the motif being such a vital part of our identity, the redesign of this was essential to align with the brand makeover. The motif has evolved into a modern icon and can be displayed in any of the new Quanta colours.